Sunday, November 20, 2011

Using Social Media and Email Marketing to Grow Your Business

By G. L. Giddings, Chairman and CEO, GLG and Associates, LLP®
(The POWER Group Organization Team®)

Social Media
isn’t just for updating your friends and sharing your latest photos; it can help you grow your business! I use it daily to help GROW my marketing team across the U.S. and Canada.

Recently, Facebook approached its 700-millionth signup. You don’t even have to tweet to enjoy Twitter. Whether you tweet 100 times a day (please don’t) or never, you still have access to information about what interests you. Many people like myself simply use Twitter as a way to keep up with friends and acquaintances, share the latest information on your interests, and to keep potential prospects and clients updated on various events, promotions, and services.

According to a SocialWare survey, 79% of the largest Fortune 500 firms use Twitter, Facebook, YouTube, LinkedInMySpace, or corporate blogs to communicate with customers and others. And 69% of them report that their companies have gained measurable business benefits from social technologies, including more effective marketing, more innovative products and services, better access to knowledge, lower costs of doing business, and higher revenues.

To read the entire article, click here: http://www.venturestreet.com/thepgoteam/articles/ 

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