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Learn the basics of what search engine optimization is and how it can lead to vast amounts of targeted traffic at ridiculously low prices. SEO is how online businesses drive organic traffic (non-paid) and will always be an important asset that a web property can build up. SEOMoz’s guide is an excellent, and thorough, resource that is by far the best introductory piece on everything SEO related.
Google’s AdWords Beginners Guide
Google AdWords is the industry standard in pay per click advertising platforms. What is PPC you ask? Ever notice the ads around the results on Google when you do a search for something commercial? Advertiser pay for visitors based on the number of clicks (creative name, eh?). Many businesses can produce awesome marketing ROI’s with pay per click advertising. This tutorial gives the basics of how to get rolling and how to start a campaign–straight from the horse’s mouth.
To read the entire article, click here - http://www.smallbusinessarena.com/7-resources-to-grow-a-business-online/#more-297
Saturday, October 2, 2010
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